The Scaling Business
Summit 2026
 
Connecting Europe & Asia
 
 
 
 
 
The Scaling Business
Summit 2026
 
Connecting Europe & Asia
 
 
 
 
 
2023 Agenda
9:00 - 20:00

Arrivals at HCMC

The Saihi Hotel Riverside Hotel, Bangkok
20:00 - 00:00

Nightout in HCMC

Drinking & Healing Cocktail Bar
9:00 - 20:00

Arrivals at HCMC

9:30 - 13:30

Pre-Summit: City Tour (German-Speaking Guide)

20:00 - 00:00

Nightout in HCMC

Qui Cuisine Mixology
7:00 - 17:00

Explore Vietnamese culture and heritage of countryside rivers

Vietnamese Culture in Ben Tre
9:30 - 13:30

Pre-Summit: City Tour (German-Speaking Guide)

10:00 - 17:00

Check-in and ID Card Receiving

NFQ Building
20:00 - 23:30

Karaoke night

Nnice
10:00 - 17:00

Check-in and ID Card Receiving

NFQ Building
13:30 - 15:00

HCMC War Museum with Rich Pham, CEO of NFQ Asia

13:30 - 16:00

Cooking Vietnamese Traditional

Luc Tinh's Kitchen
17:30 - 21:00

Opening Reception at Independence Palace

Welcome to the Product Marketing Summit Austin. Join us as our chairperson kicks off this incredible day, packed full of unforgettable sessions and learnings.
21:30 - 00:00

Heritage Night at Dao House Saigon

Welcome to the Product Marketing Summit Austin. Join us as our chairperson kicks off this incredible day, packed full of unforgettable sessions and learnings.
10:00 - 16:00

Decision Making Workshop

Rex Hotel
18:00 - 19:30

Dinner at Vietnamese Local Seafood Restaurant

20:00 - 00:00

Rock Night at Landing Zone

10:00 - 13:00

Saigon Vespa Adventures

14:00 - 16:00

Spa healing: Heal, restore, and relax

9:30 - 16:00

Conference Day

CGV Cinema Vivo City
16:30 - 00:00

Pool Party

Sol Kitchen District 7
10:00 - 15:00

Tech Day: Office Tour and Sharing Vietnamese Tech Companies

10:00 - 15:00

Bus 1

Morning: Tino Office Afternoon: Dafbike Showroom
18:00 - 00:00

Into The Future - Year End Party Night

PocPoc
10:00 - 15:00

Bus 2

Morning: POPS Office Afternoon: Fonos at NFQ Office
Secure your place among the leaders defining the future of global business.

Discover the Summit: Experience & Conference

Your journey unfolds in two distinct, yet interconnected dimensions
Part I - The Summit Experience

Networking on Speed

Engage in high-intensity, high-impact interactions designed to fast-track trust and collaboration. Whether over coffee, during our exclusive networking events, or exploring the city, you’ll build meaningful connections at an accelerated pace with people who matter.

 

Unfiltered Access to Vietnam’s Innovation Scene

Step behind the curtain and into the offices of high-growth startups and influential companies. Meet founders and changemakers on the ground. These are real conversations, not panels, offering raw insight you won’t get anywhere else.

 

Introductions You’d Never Make Alone

We open doors that don’t usually open. Through our deep local network, you’ll be personally introduced to business leaders, investors, and entrepreneurs who shape Southeast Asia’s future, and who normally don’t take meetings with outsiders.

 

Unfiltered Access to Vietnam’s Innovation Scene

Go far beyond the surface. From hidden street food spots to local rituals and historic neighborhoods, you’ll experience the real Vietnam. Trace its explosive journey from post-war rebuilding to one of Asia’s most exciting innovation hubs.

Part II - The Scaling Business Conference

A business-first conference with tech as the enabler. We focus on how to scale companies, modernize operations, expand across borders, and tap into the next wave of transformation.
Take your opportunity to learn from genuine stories, cross-border truths, and hard-won lessons, shared by those who've been there, done that.
No buzzwords. No fluff. Just real strategies and experience sharing across sectors:

AI-Driven Business 

Hear how real companies are using AI to drive growth, think smarter decisions, faster workflows, and personalized customer journeys. No theory, just proven playbooks.

Robotics & Automation 

Smart factories in action. Learn how automation is reducing cost, boosting efficiency, and redefining modern manufacturing across sectors.

E-Commerce & Retail 

Inside the strategies behind seamless customer journeys. From marketplaces to in-store tech, discover how top players blend channels to scale fast.

Market Expansion & Future Trends

Real-world lessons from leaders scaling across borders. What it takes to win in complex, high-growth markets and where the next shifts are happening.

Fintech
The future of finance is already here. Explore how startups and incumbents are reshaping payments, lending, and capital access for the next era.